Why Are So Many Books Missing Audio Editions?

Despite audiobooks being the fastest-growing format, most printed titles still lack an audio version. Explore the reasons behind this gap.

An illustrated page from “Audio Recording”, a story in Wonder Inventions

Most books published today never receive an audiobook edition, even though audiobooks are the publishing industry's fastest-growing format. This disparity stems primarily from the significant cost and effort involved in producing high-quality audio, a process traditionally reserved for titles with guaranteed sales.

The Economics of Audiobook Production

Creating an audiobook is a complex and costly endeavor. It's not simply a matter of reading a book aloud; professional narration requires specific skills and equipment. A finished hour of professional narration, for instance, typically takes several hours of actual recording time, followed by extensive editing and proofing to ensure clarity and accuracy. These efforts are reflected in the rates, which can reach several hundred dollars per finished hour of audio.

Who Gets Recorded and Why

Given the substantial investment, publishers historically prioritize titles with strong sales potential for audiobook adaptation. This means that new releases by established authors or books with a proven track record are far more likely to receive an audio edition. The economics of recording have long dictated that only titles with expected sales can justify the expense. This commercial reality has several consequences for readers:


A Different Approach to Narration

However, the landscape of audiobook production is beginning to shift. When the cost of recording a book approaches almost nothing, the traditional economic barriers start to crumble. This opens up new possibilities for making every book accessible in audio. For example, some publishers are rethinking the entire process of how a book is created and delivered to readers. At one such library of illustrated books, every title is narrated in fifteen languages as an integral part of its publication, rather than as a later decision contingent on sales. Narration, synced precisely to the text on the page, is treated as a fundamental component of what a book is. This library, which began in 2016 with eighteen hand-made stories and human artists, now directs advanced technologies through every job needed to create its extensive collection of 2,341 illustrated books. The founder's perspective is that readers deserve the full version of a story in their own language, and that quality should always precede price.

The best quality is the important thing, before the price. They deserve that.
— Amr El Fangary, founder of WonderBooks

Expanding Access and Quality

This approach aims to ensure that an extensive range of subjects—history, philosophy, science, art, invention, travel, and literature—are available to readers of every age, in every desired format. The library contains twelve subject libraries, including one shelf written for children. With every book in thirteen languages and narrated in fifteen, the goal is comprehensive accessibility. The founder, who is Egyptian, ensures Arabic is a founding language and is checked first due to its complexity. This commitment to wide-ranging, high-quality audio narration for every title, regardless of its expected sales, represents a significant departure from traditional publishing models and offers a glimpse into a future where all books might indeed be made into audiobooks. Learn more about the evolving world of publishing and how stories are made.

Frequently Asked Questions

Are audiobooks really growing in popularity?

Yes, audiobooks are consistently reported as the fastest-growing format in publishing. Many readers appreciate the convenience and ability to consume books while multitasking or during commutes.

Does having an audiobook increase a book's overall sales?

While difficult to isolate precisely, having an audiobook edition generally broadens a book's reach and accessibility, potentially leading to increased overall engagement and sales across formats. It caters to a different segment of readers.

What is meant by 'backlist titles' in publishing?

Backlist titles refer to books that are no longer new releases but are still actively sold by a publisher. These books often have enduring appeal but may not receive the same marketing push or new format adaptations as frontlist titles.